Palas Real Estate Project
Palas Real Estate Project
Palas Real Estate Project
Palas Real Estate Project
Palas Real Estate Project
Brand identity for the largest real-estate project in Eastern Europe in 2011. The idea behind the design was to convey a sense of complexity and urban sophistication. Therefore, the meta-logo solution with a dual role: logo and map. The appealing “elements” composing the logo are symbols of the real estate’s parts (restaurants, mall, hotel, park, etc.) placed in their actual locations.
Brand identity for the largest real-estate project in Eastern Europe in 2011. The idea behind the design was to convey a sense of complexity and urban sophistication. Therefore, the meta-logo solution with a dual role: logo and map. The appealing “elements” composing the logo are symbols of the real estate’s parts (restaurants, mall, hotel, park, etc.) placed in their actual locations.
Brand identity for the largest real-estate project in Eastern Europe in 2011. The idea behind the design was to convey a sense of complexity and urban sophistication. Therefore, the meta-logo solution with a dual role: logo and map. The appealing “elements” composing the logo are symbols of the real estate’s parts (restaurants, mall, hotel, park, etc.) placed in their actual locations.
Brand identity for the largest real-estate project in Eastern Europe in 2011. The idea behind the design was to convey a sense of complexity and urban sophistication. Therefore, the meta-logo solution with a dual role: logo and map. The appealing “elements” composing the logo are symbols of the real estate’s parts (restaurants, mall, hotel, park, etc.) placed in their actual locations.
Brand identity for the largest real-estate project in Eastern Europe in 2011. The idea behind the design was to convey a sense of complexity and urban sophistication. Therefore, the meta-logo solution with a dual role: logo and map. The appealing “elements” composing the logo are symbols of the real estate’s parts (restaurants, mall, hotel, park, etc.) placed in their actual locations.
CLIENT
Iulius Group
YEAR
2011
SERVICES
Vsual identity, Communication design
CREDITS
I designed these items while working full time at Brandient.
Images/photos and details are presented courtesy of Brandient.
Launch Event: Vitrina Advertising
Photography: Pro Image
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