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Jazzberry.
French. Pastry.

Jazzberry.
French. Pastry.

Jazzberry.
French. Pastry.

Jazzberry.
French. Pastry.

Jazzberry.
French. Pastry.

Brand identity design for Jazzberry, the new sweet spot on the map.

Born in Reghin, Romania, a place known as “the city of violins” due to its prestigious production of string musical instruments, the brand pays a tribute to its heritage: the design solution evokes rhythm and harmony, while reflecting the creativity and precision behind fine pastries. 

The vibrant and playful yet sophisticated visual identity enjoys a central figure in the branding applications — from fascia and packaging to brand communication.

Brand identity design for Jazzberry, the new sweet spot on the map.

Born in Reghin, Romania, a place known as “the city of violins” due to its prestigious production of string musical instruments, the brand pays a tribute to its heritage: the design solution evokes rhythm and harmony, while reflecting the creativity and precision behind fine pastries. 

The vibrant and playful yet sophisticated visual identity enjoys a central figure in the branding applications — from fascia and packaging to brand communication.

Brand identity design for Jazzberry, the new sweet spot on the map.

Born in Reghin, Romania, a place known as “the city of violins” due to its prestigious production of string musical instruments, the brand pays a tribute to its heritage: the design solution evokes rhythm and harmony, while reflecting the creativity and precision behind fine pastries. 

The vibrant and playful yet sophisticated visual identity enjoys a central figure in the branding applications — from fascia and packaging to brand communication.

Brand identity design for Jazzberry, the new sweet spot on the map. 

Born in Reghin, Romania, a place known as “the city of violins” due to its prestigious production of string musical instruments, the brand pays a tribute to its heritage: the design solution evokes rhythm and harmony, while reflecting the creativity and precision behind fine pastries. 

The vibrant and playful yet sophisticated visual identity enjoys a central figure in the branding applications — from fascia and packaging to brand communication.

Brand identity design for Jazzberry, the new sweet spot on the map.

Born in Reghin, Romania, a place known as “the city of violins” due to its prestigious production of string musical instruments, the brand pays a tribute to its heritage: the design solution evokes rhythm and harmony, while reflecting the creativity and precision behind fine pastries. 

The vibrant and playful yet sophisticated visual identity enjoys a central figure in the branding applications — from fascia and packaging to brand communication.

CLIENT
Jazzberry
YEAR
2024
SERVICES
Visual Identity, Packaging Design, Retail Design, Website UI, Communication Design, Brand Guidelines
AWARDS
→ Graphis Silver Award | Design Awards 2026, Branding
→ Graphis Honorable Mention | Design Awards 2026, Logo Design
CREDITS

I designed these items while working full time at Brandient.
Images/photos and details are presented courtesy of Brandient.

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