
Rebranding for Romania’s leading dentistry supplier, highlighting both the customer experience and the breadth and quality of its solutions portfolio through a multi-channel communication strategy.
The project sought to modernize the brand by enhancing its appeal and “cool factor,” while bringing consistency and alignment across all touchpoints. The ultimate goal was to establish the company as the go-to platform for dentistry education and supplies, serving both B2B clients and end consumers.
Rebranding for Romania's supplier, highlighting both the customer experience and the breadth and quality of its solutions portfolio through a multi-channel communication strategy.
The project sought to modernize the brand by enhancing its appeal and "cool factor", while bringing consistency and alignment across all touchpoints. The ultimate goal was to establish the company as the go-to platform for dentistry education and supplies, serving both B2B clients and end consumers.
Rebranding for Romania’s leading dentistry supplier, highlighting both the customer experience and the breadth and quality of its solutions portfolio through a multi-channel communication strategy.
The project sought to modernize the brand by enhancing its appeal and “cool factor,” while bringing consistency and alignment across all touchpoints. The ultimate goal was to establish the company as the go-to platform for dentistry education and supplies, serving both B2B clients and end consumers.
Rebranding for Romania’s leading dentistry supplier, highlighting both the customer experience and the breadth and quality of its solutions portfolio through a multi-channel communication strategy.
The project sought to modernize the brand by enhancing its appeal and “cool factor,” while bringing consistency and alignment across all touchpoints. The ultimate goal was to establish the company as the go-to platform for dentistry education and supplies, serving both B2B clients and end consumers.
Rebranding for Romania’s leading dentistry supplier, highlighting both the customer experience and the breadth and quality of its solutions portfolio through a multi-channel communication strategy.
The project sought to modernize the brand by enhancing its appeal and “cool factor,” while bringing consistency and alignment across all touchpoints. The ultimate goal was to establish the company as the go-to platform for dentistry education and supplies, serving both B2B clients and end consumers.
CLIENT
Dentamerica Distribution
YEAR
2023–2024
SERVICES
Visual Identity, Brand Rethorics, Web UI, Editorial Design, Communication Design, Brand Guidelines, Booth & Expo
CREDITS
Ciprian Badalan












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