Bitdefender Luminous Avatar
Bitdefender Luminous Avatar
Bitdefender Luminous Avatar
Bitdefender Luminous Avatar
Bitdefender Luminous Avatar
Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.
Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.
Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.
Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.
Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.
CLIENT
Bitdefender
YEAR
2014
SERVICES
Avatar design concept & developement supervision
CREDITS
I designed these items while working full time at Brandient.
Images/photos and details are presented courtesy of Brandient.
Visual concept & implementation supervision: Brandient
Visual implementation: Carioca Studio
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